Integrity Jewelers woman's men's gold bracelets necklaces and chains
Gold Color Selection

Gold has an irresistible attraction, creating a desire to hold, wear and caress this warm yellow metal. People have adorned one another with the shining warmth of our sun all the way back through recorded history.

In our early history, gold was simply the familiar yellow color with some slight shadings. Now in modern times, we commonly see white gold that looks like silver, but never tarnishes, and rose gold that is unique in its reddish colorations. We are faced with the question of how we might best enhance our appearance using the colors of gold.

First Look: Personal Preference
Your own personal preference of color is the primary consideration. Which color do you like? Look over our samples below and see which color or color mix draws your attention. See which "feels" best to you. See which would make you most proud to be seen wearing. Which color "calls" to your inner beingness?

Lady on left and a man on the rightKeep your mind open to different colors than you might expect. Indeed, different jewelry pieces might call to you in different colors. This is a familiar effect of the goldsmith's artistry.

It matters less than you might think whether you are buying for yourself or for someone else. When buying for someone else, if you yourself like the gift, it is certain they will like it also.

Second Look: Skin and Hair Colors
You can go beyond personal preference to actually make a complementary match among the gold color and the person's skin and hair colors. Just as you shop for clothing, you should choose a color that enhances the skin tones and hair color of the wearer. Listed below are the gold colors and the corresponding skin and hair colorings.

Yellow goes well on people with golden undertones in their skin; complexions we call:

  • yellow gold"Fair"
  • "Ivory"
  • "Peaches and cream"

The hair colors that go with yellow gold cover the range of:

  • Flaxen blonde
  • Yellow blonde
  • Golden-beige brunette
  • Auburn
  • Red
  • Creamy white
  • Oyster gray

White accentuates the cool skin colors and so it coordinates well with those people whose skin carries a blue or a blue-pink undertone. These skin types go well with white gold:

  • LipsOlive
  • African
  • Asian
  • Milky white
  • Translucent pink
  • Rosy beige

Hair colors in these people include these colors:

  • Pearl white
  • Blue-gray
  • All of the ash blondes
  • Platinum blonde
  • Silver gray
  • Brown-auburn
  • Medium through dark brown
  • Blue-black

You can see why white gold is so widely popular!

Yellow-White Two-Tone is an excellent choice for either of the yellow or white gold skin types listed above.

People with yellow skin undertones enhance their natural colorations, as do the people with blue undertones. This is probably the most widely useful color choice, fitting the widest range of people across the globe. You cannot go wrong in choosing universal yellow-white patterns.

Yellow-White-Rose Tri-Tone can be an absolutely stunning choice for those whose coloring contains blue or golden undertones, especially persons with auburn or red hair.

hugs and kisses

The regal tri-tone accentuates any clothing ensemble, and is elegantly appropriate for special occasions and romantic evenings on the town.

For Further Assistance, please contact us about purchasing the gold necklace or bracelet that is right for you. The owner, Clay Bock, is on hand to ensure that your purchase of gold is a unique and individual experience that will provide you with lasting quality and enduring beauty.



9766 Chapman Ave. #213 Garden Grove, CA 92840
Phone: 800.659.1760 or 714.420.1911